Good leaders let people know what they expect of them. Set a goal that is challenging but acheivable and explain how you will determine when the goal is met. Like Jesus, explain the costs and rewards of following. If you don’t believe in what you are doing, neither will those who follow you.
If you try to keep your life for yourself, you will lose it. But if you give up your life for me, you will find true life. Luke 9:24